Neeru, a wholesaler, is an important link between the producer and retailers

CBSE Class 11 CBSE Class 11 Business Studies
,
1

Neeru, a wholesaler, is an important link between the producer and retailers. She provides the following services:

  1. Providing useful information generated from the retailers to the producer.
  2. Providing financial assistance to both the producer and the retailers.
  3. Regularity of supply of goods to consumers.
  4. Providing facility to retailers to buy goods in small lots.
    Identify the values communicated by Neeru acting as a wholesaler.
2

Neeru communicates the following values :

  1. Taking care of interest of producers.
  2. Taking care of interest of retailers.
  3. Satisfying both the producers and retailers by rendering efficient services.
  4. Taking care of the interest of consumers.