Mr Ramakant Sirohi is a sales manager in MCN Ltd. He achieved his sales target in advance, but the company did not recognize his effort. As per the Maslow’s Need Hierarchy Theory of Motivation, which needs and values are ignored here?
In the given case, the effort of Mr Ramakant is not recognized by the company. This means that the esteem needs are being ignored. As per the case, values which are ignored here are:
(i) Development of initiative.
(ii) Rewarding hard work and achievement.