Marketing is the central point of concern in the context of development of economy. Comment.
or
Discuss the role of marketing in economic growth.
Marketing acts as a catalyst in economic development of a country and helps in raising living standard of the people.
Marketing inspires people to undertake various activities and to set-up enterprises for producing goods that are demanded in the market, and ensure smooth flow of goods through an efficient distribution system.
It helps to establish’ linkages between the business, accelerating economic activity, leading to higher incomes, more consumption, increased savings and investment.